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Case study · Law firm

Elevate Legal: +40% organic traffic in four months.

An insurance-claim law firm competing with much bigger names, on a slow site with very little on its pages. In the first four months: 40% more organic traffic and first-page rankings for several important legal searches.

4.7rated by our clients on DesignRush (opens in a new tab)

At a glance

Client
Elevate Legal Services, PLLC
Industry
Law firm
Location
Boca Raton, FL
Platform
WordPress
What we did
Web design, SEO, Local SEO, Google Ads
Timeframe
First four months

The situation

Where they started.

Elevate Legal came to us with low visibility, a slow site that didn’t work well on phones, pages with little to say and bigger competitors on every search that mattered. We rebuilt the site and ran legal SEO alongside it. In the first four months organic traffic grew 40%, and several important legal keywords reached the first page of Google. The same groundwork runs through our marketing for law firms.

What we did

  1. 01

    Designed and built a new site

    A custom, mobile-first WordPress site: fast, secure (SSL) and clear about the claims the firm handles.

  2. 02

    Legal keyword research

    The searches people make after an insurance company says no, mapped to pages that answer them.

  3. 03

    On-page and local SEO

    Titles, structure, internal links and local signals for the firm’s markets.

  4. 04

    Content and links

    Blog content and link building to earn authority against larger firms.

Results

The numbers.

  • +40%

    more organic traffic

    first four months

  • −31%

    bounce rate, after the speed and mobile fixes

    as reported

  • +27%

    more time spent on the site

    as reported

The Marketing Cartel’s published case study (figures as reported; marketing metrics, not legal outcomes).

The site

See it live.

elawfirm.org (opens in a new tab) Their site still carries “Designed by The Marketing Cartel” in the footer.

The Elevate Legal Services website on a desktop screen

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